DALTON, Mass. — The Green Committee voted to select Ashlyn Roch's submission for its Climate Action Plan logo during its November meeting.
The town's CAP consultant Blue Strike, will have its graphic designer covert the drawing into a usable logo for the town.
The committee is developing a climate action plan with Blue Strike to achieve net-zero by 2050 by seeking strategies to decrease the town's dependence on fossil fuels for homes, businesses, municipal facilities, and vehicles.
It received 24 logo submissions from Wahconah Regional High School students.
"The response was phenomenal," committee member Laurie Martinelli said.
Blue Strike had its graphic designer narrow the submission down to the three most compatible options that can be turned into a logo.
"Everything that we got, the vast majority of them were interesting. It's really what the designer is saying [will make the best commercial logo]. It's not the best art," committee member Todd Logan said.
The graphic designer said they preferred Roch's submission because it is simple and appealing to various groups.
"It has clear elements organized in a circular layout, which are also unique to the town of Dalton. This concept would be a strong start for developing this logo," the designer said.
Committee members also pointed out how Roch's logo showcased Town Hall and incorporated the environmental element with the leaf growing from the bottom of the building.
"It reminds you of Dalton. You got the steeple with the clock. I mean, that's very recognizable," Martinelli said.
Committee member Antonio Pagliarulo agreed, adding that it was simple and direct.
"I'm assuming that's a leaf in the foreground [which] will be colorized. It kind of is a very loud green statement. For me, as a guy who does a lot of commercial advertising, I think it's the cleanest in terms of how to turn it into the logo," Logan said.
"I think it'll present really well as a clean logo. And here's the key: it'll be highly scalable. So, in other words, you could make that really small, and people will still get the gist of what it is. So that's that's my personal reason."
Grace Radzick's submission was selected as the runner-up because "it is even more simplified and would make a solid logo."
"The design is strong and would cater to the masses and be recognizable to people who are not from the area. The sunshine and the mountains are a more general logo design," the designer said.
Martinelli also highlighted how she liked that the logo incorporated the text "Green Dalton Committee" in it.
"I like it that she recognized the committee. In fact, I wish we could have that one on the first one," she said.
Board members, however, decided not to choose the logo because the mountains showcased did not reflect the gentle slopes the area's mountains are known for; rather, it had snowy peaks.
The board also liked Ella Reardon's submission because of the "exceptional artwork" but felt it was too complex to be converted into a logo.
Committee member Thomas Irwin said he would like her certificate to recognize the artwork as "exceptional."
The designer highlighted the keyhole shape, which is uncommon, unexpected, and clever for a CAP project.
"The plants look great and the white rabbit is cool as long as the rabbit concept has local relevance. This bolder design would be my choice for further development," the designer said.
Irwin said the 20 people he solicited input from preferred Roch's submission and Radzick's for the runner-up.
However, many people, an excess of 10, felt that Reardon's logo had exceptional artwork and said it would be a privilege to have it somewhere on the webpage, he said.
As long as the students are credited, Pagliarulo said he does not see an issue with utilizing the logos at some point in the future.
"I think it's special, especially at this point in their lives, to have them feel energized by being selected, at least to some level, it's something they can put on their applications to college and so forth. And I think that's all excellent," Irwin said.
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BRTA Focuses on a New Run Schedule
By Breanna SteeleiBerkshires Staff
PITTSFIELD, Mass. — The Berkshire Regional Transit Authority is still working on maintaining its run schedules after dropping the route realignment proposal.
Last Thursday's meeting was Administrator Kathleen Lambert's first official meeting taking over the reins; retiring director Robert Malnati stayed during a transition period that ended last month.
Lambert is trying to create a schedule that will lessen cancellations. There was a two-hour meeting the week before with the drivers union to negotiate run bids and Lambert is working with the new operating company Keolis, which is taking over from Transdev.
The board spoke about anonymous emails from drivers, which Lambert said she has not seen. iBerkshires was not able to see those letters, but has received some.
"They were lengthy emails from someone describing themselves as concerning BRTA employee, and there was a signed letter from a whole group of employees basically stating their concerns. So, you know, to me, it was a set of whistleblowers, and that, what my understanding is that this really triggers a need for some type of process to review the merits of these whistleblowers, not going to call them accusations, but basically expressions of concern," said member Stephen Bannon.
A letter iBerkshires received spoke of unhappy drivers who were considering quitting because of decisions being made without "input from frontline staff," frustration and falling morale, and the removal of the former general manager shortly after Lambert came in.
Lambert said it's difficult to navigate a new change. She also noted many drivers don't want to do Saturday runs and it has been hard negotiating with drivers on the new runs.
"I would like you all to keep in mind that the process of change is super difficult. Transdev has been here for 20 years, and some of these drivers have never known any other operating company, the way some of the operations have been handled has been archaic," she said. "So getting folks up to speed on how a modern transit system works is going to be painful for them. So I don't want to say that I'm unsympathetic, because I am sympathetic, but I am trying to coax people along with a system that's going to seem very strange to them."
The board spoke about better communication between them and Lambert, citing cooperation will be best moving forward.
"There's just a lot of stuff in the air right now, and there are a lot of fires to put out to make this a coordinated effort. And if we don't keep our communications open and be straightforward, then you get blindsided about how you know the input that you could get from us about your position, and how you know what's going on in your direction, and we get blindsided. And I think that we have to make sure that this is a collaboration," said member Sherry Youngkin.
"Both sides have responsibilities, because in the long run, this advisory board is going to have to make decisions as to how we brought forward and if we've gone forward in a fair and helpful way. And I think that's hopefully what everybody is looking for also."
Transdev and Keolis held a three-day recruiting event interviewing almost 40 candidates and offering jobs to eight, but only three stayed on to start training. Lambert said it was disappointing but she will keep trying to retain more people.
In her first report to the board, she noted that ridership dipped a little over 10 percent, but still remains higher than last year, adding that was because of cancellations of services because of the lack of drivers.
Like the last meeting, some of the advisory board members were torn over the start of the Link413 service, worried that the start of the service took drivers away and the numbers of riders are low.
Lambert, however, said the ridership has doubled from last month.
"As I've spoken before, we have, generally, a six-month adoption for brand-new service before you can really go in and evaluate, are you being successful based on the grant that my predecessor wrote along with the team for PBTA and RTA, we are ahead of schedule, which is pretty good, so I'm hoping that will continue to improve," she said.
Member Renee Wood said the board never approved the service, adding the only thing she could find in the minutes was a vote to accept the equipment. She said it was supposed to be put on the agenda to discuss.
"The Link413 service has been three years in the making. It's been a grant that was accepted and has been working with our partners, PVTA and FRTA, to put into place. So I don't have the entire history of how that process worked, but it's been three years in the making, and did we not understand that once we accept that grant that we were going to put in new service?" Lambert said.
The board discussed if Title VI, the Civil Rights Act, was followed with an accurate review and accurate amount of time for public comment period on the service changes and if its attorney should review if the grant conditions were properly followed.
Lambert said changes had the 60-day comment period included in the proposed route realignment packet, giving the opportunity for the community to respond to that as well but will look into the legality of the situation with their attorney.
The Berkshire Regional Transit Authority is still working on maintaining its run schedules after dropping the route realignment proposal. click for more
The town election is less than a month away and, unlike recent ones, all open seats are uncontested, with even a vacancy remaining on the Planning Board.
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